Event Exhibitor Manual Template
A comprehensive guide that sets exhibitors up for success with clear specs, schedules, and policies.
An exhibitor manual is the single reference document that every exhibitor, booth staff member, and exhibit hall vendor needs. It answers every operational question before it gets asked — saving you hundreds of support emails.
This template covers everything exhibitors need: booth dimensions and included items, load-in and load-out schedules, electrical and internet ordering, prohibited items and behaviors, lead retrieval system setup, and emergency procedures.
Distribute it 6-8 weeks before the event so exhibitors can plan their booth setup, order services, and brief their staff.
What's Included
Booth Specifications
- Booth dimensions by package tier
- Included items (table, chairs, power, Wi-Fi)
- Additional service ordering (electricity, internet)
- Booth decoration rules and restrictions
- Height limits and sightline policies
Logistics & Timeline
- Load-in schedule by booth location
- Vehicle access and freight elevator info
- Setup deadline and inspection
- Daily open and close times
- Load-out schedule and penalties
Policies & Rules
- Noise and music restrictions
- Giveaway and food distribution rules
- Photography and video policies
- Attendee engagement guidelines
- Insurance and liability requirements
Lead Retrieval & ROI
- Lead retrieval device setup
- Badge scanning procedures
- Lead data export and delivery
- Post-event follow-up guidelines
- ROI measurement suggestions
Tips for Using This Template
Send the exhibitor manual 6-8 weeks before the event — exhibitors need time to order services and plan logistics.
Include a FAQ section addressing the 10 most common exhibitor questions from past events.
Provide a floor plan with booth numbers, power outlets, fire exits, and restroom locations.
Assign a dedicated exhibitor support contact who is accessible during setup and the event.
Frequently Asked Questions
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