Capture Every Lead at Your Event
Badge scanning, digital business cards, qualification notes, and instant CRM sync ensure no valuable connection slips through the cracks.
80% of trade show leads are never followed up on due to manual data entry bottlenecks.
The Challenges
How WebMobi Solves This
Key Features
Badge QR Scanning
Scan attendee badges with any smartphone to capture name, company, email, and custom fields instantly.
Lead Qualification Tags
Tag leads as hot, warm, or cold and add custom qualification criteria during the conversation.
Contextual Notes
Add voice or text notes to each lead so follow-up reps have full conversation context.
Real-Time CRM Sync
Leads flow to Salesforce, HubSpot, or Zoho CRM automatically with all tags and notes attached.
Lead Analytics Dashboard
Track leads captured per booth, qualification breakdown, and conversion pipeline in real time.
Export & Reporting
Export leads to CSV or PDF with full qualification data for offline analysis and reporting.
Why Traditional Lead Capture Fails
The business card exchange has been the default lead capture method at events for decades, and it fails spectacularly. Cards get lost, handwriting is illegible, and manual CRM entry is so tedious that most leads are never entered at all.
Digital lead capture eliminates every friction point. A single badge scan captures accurate contact data, qualification tags provide instant context, and CRM sync means the sales team can begin follow-up before the event even ends.
From Scan to CRM in Seconds
WebMobi's lead capture flow is designed for speed at the booth. A staff member scans an attendee badge, taps a qualification tag (hot, warm, cold), and optionally adds a voice note describing the conversation. The entire process takes under ten seconds.
Behind the scenes, the platform enriches the lead with registration data, session attendance, and booth visit history. By the time the lead hits your CRM, your sales team has a complete picture of the prospect's event engagement.
Proving Event ROI for Exhibitors
Exhibitors need to justify their event investment to leadership. WebMobi's lead analytics dashboard provides the data they need: total leads captured, qualification breakdown, time-to-follow-up, and pipeline value generated.
Organizers benefit from aggregated exhibitor data too. Knowing which booths generated the most qualified leads helps optimize floor plans, pricing tiers, and sponsor packages for future events.
Frequently Asked Questions
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